台灣科技公司的CSR行動與台灣社會需求之落差｜國立政治大學博碩士論文系統

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研究生：	江佳翰 Chiang, Chia Han
論文名稱：	台灣科技公司的CSR行動與台灣社會需求之落差 The gap between Taiwanese technology company's CSR actions and Taiwan's social needs
指導教授：	黃秉德 Huang, Ping De
口試委員:	黃正忠 Huang, Cheng Chung 白佩玉 Pai, Pei Yu
學位類別：	碩士 Master
系所名稱：	商學院 - 企業管理研究所(MBA學位學程) Master of Business Administration Program(MBA)
論文出版年：	2016
畢業學年度：	105
語文別：	英文
論文頁數：	87
中文關鍵詞：	企業社會責任、台灣科技公司、台灣問題
外文關鍵詞：	Corporate social responsibility, Taiwanese technology companies, Problems in Taiwan
相關次數：	點閱：54 下載：20
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CSR（企業社會責任）是一個企業管理理念，創造更好的環境，經濟和社會。由於現今全球暖化以及氣候變化的問題，改變了原本人類的生活。企業社會責任，已經被世界許多上市公司認真看待。
本論文的研究目的，是了解台灣科技公司的CSR行為，跟台灣社會需求的落差有多大差異。涵蓋台灣環境、經濟，和社會目前遭遇的重要問題。運用創新G4模型與台灣證劵交易所公司治理模型，來審視台灣科技公司的CSR表現。
研究使用案例研究方法。透過五家台灣科技公司的企業社會責任報告收集數據。五家科技公司為鴻海，和碩，廣達，仁寶，和台積電。
結果顯示，這五家台灣科技公司大多集中於內部企業社會責任。他們需要更多的外部CSR貢獻。然而，仁寶和台積電在某部分成功回答了台灣的一些關鍵問題。此外，研究希望更多的台灣企業能對真正重要的問題執行CSR行動，而不是慈善捐款。

CSR (Corporate social responsibility) is a business management concept which gives contemporary enterprises greater awareness in making a better environment, economy, and society for living. Since global warming and climate changes have caused apparent unfavorable result to human beings. The recognition of CSR has raised up to many listed companies in the world.
The aim of the research is to enhance the understanding of how relevant do the designed CSRs by Taiwan’s technology companies and Taiwan’s environmental, economic, and social problems. The research therefore analyzes CSR from the perspective of unsolved critical issues in Taiwan.
The research used a qualitative case study research methodology. Data was collected through five Taiwanese technology companies’ CSR reports. These five companies were listed under 2015 Global 500 respectively are Hon Hai, Pegatron, Quanta, Compal, and TSMC.
The results have shown that these five Taiwanese technology companies were mostly focusing on internal CSR. They need more external CSR contributions. However, Compal and TSMC had successfully answered some critical problems in Taiwan. Moreover, the research is hoping more companies can perform CSR actions on what the true significant issues rather than doing charity contributions.

Abstract i
Table of Contents iii
List of Figures 1
List of Tables 2
Chapter 1 3
Overview of the research 3
1.1 Research objectives 3
1.2 Background to the research 3
1.3 Research limitations 4
Chapter 2 5
Literature Review 5
2.1 Defining CSR 5
2.1.1 History of CSR 6
2.1.2 Evolution of CSR 6
2.1.3 CSR in the 21st century 6
2.1.4 Stakeholder Theory 7
2.1.5 What is a CSR strategy 8
2.1.6 Develop CSR strategies 9
2.1.7 Branding CSR and Communicating CSR 9
2.2 G4 Sustainability Reporting Framework 10
2.2.1 G4 Specific Standard Disclosures Overview 10
2.2.2 A New Advanced Framework 11
2.3 Global 500 11
2.4 The Background of Taiwan Technology Industry 12
2.4.1 The background of Hon Hai 13
2.4.2 The background of Pegatron 23
2.4.3 The background of Quanta 25
2.4.4 The background of Compal 30
2.4.5 The background of TSMC 32
2.5 Problems in Taiwan 35
2.5.1 Taiwan’s Environmental Problems 36
2.5.2 Taiwan’s Economic Problems 43
2.5.3 Taiwan’s Social Problems 48
Chapter 3 56
The Research Design 56
3.1 Introduction 56
3.2 Research Framework 57
3.3 Defining the research objectives 58
3.4 Developing the Research Design 58
3.5 Data cross-comparison and Data analysis 59
Chapter 4 60
Data Analysis 60
4.1 Introduction 60
4.2 Analyze Hon Hai’s CSR Strategy to Taiwan’s Problems 61
4.2.1 Environmental Degree 61
4.2.2 Economic Degree 61
4.2.3 Social Degree 61
4.3 Analyze Pegatron’s CSR Strategy to Taiwan’s Problems 62
4.3.1 Environmental Degree 62
4.3.2 Economic Degree 62
4.3.3 Social Degree 63
4.4 Analyze Quanta’s CSR Strategy to Taiwan’s Problems 63
4.4.1 Environmental Degree 63
4.4.2 Economic Degree 64
4.4.3 Social Degree 64
4.5 Analyze Compal’s CSR Strategy to Taiwan’s Problems 65
4.5.1 Environmental Degree 65
4.5.2 Economic Degree 66
4.5.3 Social Degree 66
4.6 Analyze TSMC’s CSR Strategy to Taiwan’s Problems 67
4.6.1 Environmental Degree 67
4.6.2 Economic Degree 68
4.6.3 Social Degree 69
Chapter 5 70
Scoring Methodology 70
5.1 Introduction 70
5.1.1 Wording of indicators 70
5.1.2 Type of indicators 70
5.2 Scoring Method 72
5.2.1 Weighting of indicator categories 72
5.2.2 Calculation of scores 72
5.2.3 Example of Corporate Governance Evaluation 73
5.3 Modification on TWSE’s evaluation system 73
5.4 Calculating the result of each companies 75
Chapter 6 77
Conclusion 77
Bibliography 80
Appendices 84
Appendix 1. G4 Specific Standard Disclosures 84
Appendix 2. TWSE 2016 Corporate Governance Evaluation System (Part 5) 85

Bibliography
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English Materials
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