本論文運用後設統合分析的程式與技術，來整合台灣歷年生活型態研究的實證結果，主要的研究目的在於以社會生活的結構性特徵來做為生活型態量表衡量的主體，以此構念來做為比較不同生活型態量表效率的基礎，運用後設統合分析的形式，來探討影響歷年生活型態量表效率的因素，提供未來生活型態研究，如何增進量表使用效率的參考依據。本論文以歷年生活型態量表研究最常被採用的主成份因素分析法所求出的實證結果，做為檢驗本論文研究假設的樣本資料，總共收集了208篇論文研究，247份有效樣本。
研究結果顯示，生活型態量表效率與題數之間，有顯著的線性關係，題數越多，量表效率越高；特殊型量表比一般型以及混合型量表的效率低；樣本涵蓋的區域越大（跨區相對於單一區域樣本），呈現的生活型態量表效率越低；特殊性樣本（以使用特定產品或出入特定場所為樣本）相對於普遍性樣本，呈現的生活型態量表效率越高；樣本數越大呈現的量表效率越低；在隨機抽樣的架構下，隨著樣本人數增加，導致生活型態量表效率降低的幅度，比非隨機抽樣架構，降低的幅度來的小；而實證研究所使用的樣本年齡差距、混合或單一性別樣本、以及量表等級尺度，並不會影響生活型態的量表效率。

何瑞章，方文昌，黃營杉，2001。網路潛在消費者生活型態與購買意願關係之研究~ 以線上音樂出版品為例，研究管理學報，第一卷第二期：277-298。
吳毓瑩，1996。量表奇偶點數的效度議題，調查研究，第二期：5-34。
吳萬益，陳淑惠，1995。大學生個人特質、生活型態、休閒偏好及消費行為之關係研究，中山管理評論，第三卷第三期：30-51。
李培基，1975。臺北市超級市場及其市場區隔之研究，政治大學企業管理學研究所未出版碩士論文。
李康，李猛，2002。社會的構成~結構化理論大綱，臺北：左岸文化事業有限公司。
林清山，1988。多變項分析統計法，臺北：東華書局。
林清山，1993。多變項統計分析法近十幾年來的發展與應用，收錄於吳武典主編 心理測驗的發展與應用，臺北：心理出版社：301-353。
洪永泰，1995。抽樣調查中樣本代表性的問題，調查研究，第一期：7-38。
范德鑫，1993。心理測驗的發展趨勢，收錄於吳武典主編 心理測驗的發展與應用，臺北：心理出版社：1-22。
高宣揚，2002。魯曼社會系統理論與現代性，臺北：五南圖書有限公司。
康樂，簡惠美，1993。支配社會學，臺北：遠流圖書文化公司。
張德聰，黃正旭，林烝增，2000。青少年生活型態調查研究，生活科學學報，第六卷：1-24。
莊耀嘉，楊國樞，1993。性格測驗之發展與本土化，收錄於吳武典主編 心理測驗的發展與應用，臺北：心理出版社：179-213。
黃光國，1984。自卑與超越，臺北：志文出版社。
黃俊英，1996。行銷研究~ 管理與技術，臺北：華泰文化事業有限公司。
黃道琳，1976。文化模式，臺北：巨流圖書公司。
黃銘純，2000。社會科學研究法 ~ 社會關係研究取向，臺北：桂冠文化事業有限公司。
楊浩二，1995。多變量統計方法，臺北：東華書局。

葉仲民，1985。觀光者何處去？出國旅遊者心理區隔及其偏好之分析，管理評論，第四卷第二期：44-63。
葉頌姿，1974。自卑與生活，臺北：志文出版社。
趙旭冬，方文，2002。現代性與自我認同，臺北：左岸文化事業有限公司。
齊力, 1999。社會研究的後設分析程式， 臺北：弘智文化事業有限公司。

Aaker, David A., Yasuyoshi Fuse, and Fred D. Reynolds, 1982. Is Life-Style Research Limited in It’s Usefulness to Japanese Advertisers ?, Journal of Advertising, 11(1): 31-36.
Assumus, Gert, John U. Farley, and Donald R. Lehman, 1984. How Advertising Affects Sales: Meta-Analysis of Econometric Results, Journal of Marketing Research, 21(1): 65-74.
Brown, Steven P. and Robert A. Peterson, 1993. Antecedents and Consequences of Salesperson Job Satisfaction: Meta-Analysis and Assessment of Causal Effects, Journal of Marketing Research, 30(1): 63-77.
Bullock, Joseph H. and Daniel J. Svyantek, 1985. Analyzing Meta-Analysis: Potential Problems, an Unsuccessful Replication, and Evaluation Criteria, Journal of Applied Psychology, 70(1): 108-115.
Churchill, Gilbert A. and Peter J. Paul, 1984. Research Design Effects on the Reliability of Rating Scales: A Meta-Analysis, Journal of Marketing Research, 21(4): 360-375.
Cooper, H. M., and Rosenthal, R., 1980. Statistical versus Traditional Procedures for Summarizing Research Finding, Psychological Bulletin, 87: 442-449.
Cosman, Stephen C., 1982. Life Styles and Consumption Patterns, Journal of Consumer Research, 8(4): 453-455.
Cureton, Edward E. and D’Agostino, Ralph B., 1983. Factor analysis, an applied approach, Hillsdale, N.J.: Lawrence Erlbaum Associate, Inc.
Dunteman, George H., 1989. Principal Components Analysis, CA:Sage Publications, Inc.
Farley, John U., Donald R. Lehmann, and Alan Sawyer, 1995. Empirical Marketing Generalization Using Meta-Analysis, Marketing Science, 14(3): 36-46.

Fern, Edward F. and Kent B. Monroe, 1996. Effect-Size Estimates: Issues and Problems in Interpretation, Journal of Consumer Research, 23(2): 89-105.
Fox, Richard J., Melvin R. Crask, and Jonghoon Kim, 1989. Mail Survey Response Rate: A Meta-Analysis of Selected Techniques for Inducing Response, Public Opinion Quarterly, 53(4): 543-557.
Giddens, Anthony, 1984. The Constitution of Society: Outline of the Theory of Structuration, Cambridge: Polity Press.
Giddens, Anthony, 1991. Modernity and Self - Identity, Cambridge: Polity Press.
Green, Paul E., Donald S. Tull, and Gerald Albaum, 1988. Research For Marketing Decision, New Jersey: Prentice-Hall Inc.
Grewal Dhruv, Sukumar Kavanoor, Edward F. Fern, Caronlyn Costley, and James Barnes, 1997. Comparative Versus Noncomparative Advertising: A Meta-Analysis, Journal of Marketing, 61(4): 1-15.
Holt, Douglas B., 1995. Consumers’ Cultural Differences as Local System of Tastes: A Critique of Personality/Values Approach and an Alternative Framework, in Advances in Consumer Research, Asia-Pacific, 1: 178-184.
Holt, Douglas B., 1997. Poststructuralist Lifestyle Analysis: Conceptualizing the Social Pattering of Consumption in Postmodernity, Journal of Consumer Research, 23(4): 326-350.
Judd, Charles M., Eliot R. Smith, and Louise H. Kidder, 1991. Research Methods in Social Relation, Singapore: Holt Rinehart and Winstone Inc.
Lazer, William, 1963. Life Style Concept and Marketing, Winter Conference of American Marketing Association: 130-139.
Lesser, Jacket A. and Marie Adele Hughes, 1986. The Generalizability of Psychographic Market Segments Across Geographic Locations, Journal of Marketing, 50(1): 18-27.
Luhmann, Niklas, 1990. Essays on self-reference, New York: Columbia University Press.
McDonald, Roderick P., 1985. Factor Analysis and Related Methods, Hillsdale, N.J.: Lawrence Erlbaum Associate, Inc.

Paul, Peter J. and Gilbert A. Churchill, 1986. Relationship Among Research Design Choices and Psychometric Properties of Rating Scales: A Meta-Analysis, Journal of Marketing Research, 23(1): 1-10.
Peterson, Robert A., Gerald Albaum, and Richard F. Beltramini, 1985. A Meta-Analysis of Effects Sizes in Consumer Behavior Experiments, Journal of Consumer Research, 12(1): 97-103.
Peterson, Robert A., Alain J. P. Jolibert, 1995. A Meta-Analysis of Country-of-Origin Effects, Journal of International Business Studies, 26(4): 883-896.
Plummer, Joseph T., 1974. The Concept and Application of Life Style Segmentation, Journal of Marketing, 38(1): 33-37.
Rao, Akshay R. and Kent B. Monroe, 1989. The Effect of Price, Brand Name, and Store Name on Buyers’ Perceptions of Product Quality: An Integrative Review, Journal of Marketing Research, 26(3): 351-357.
Rosenthal, Robert, 1991. Meta-Analytical Procedures for Social Research, CA: Sage Publications Inc.
Stuart, Van Auken, 1978. General Versus Product-Specific Life Style Segmentations, Journal of Advertising, 7(3): 31-35.
Szymanski, David M. and David H Henard, 2001. Customer Satisfaction: A Meta-Analysis of the Empirical Evidence, Journal of the Academy of Marketing Science, 29(4): 1-17.
Tai, Susan H.C., and Jackie L.M. Tam, 1996. A Comparative Study of Chinese Consumer in Asian Markets – A Lifestyle Analysis, Journal of International Consumer Marketing, 9(1): 25-42.
Tellis, Gerard J., 1988. The Price Elasticity of Selective Demand: A Meta-Analysis of Econometric Models of Sales, Journal of Marketing Research, 25(4): PP331-341.
Tigert, Douglas J., 1974. Life Style Analysis as a Basis for Media Selection, in W. D. Wells, ed., Life Style and Psychograghics. Chicago: American Marketing Association: 171-201.
VanderWerf, Pieter A. and John F. Mahon, 1997. Meta-Analysis of the Impact of Research Methods on Findings of First-Mover Advantage, Management Science, 43(11): 1510-1519.

Wells, William D., 1974. Life Style and Psychographics: Definitions, Uses, and Problems, in W. D. Wells, ed., Life Style and Psychograghics. Chicago: American Marketing Association: 315-361.
Wells, William D., 1975. Psychographics – A Critical Review, Journal of Marketing Research, 12(2): 196-213.
Wells, William D. and Douglas J. Tigert, 1971. Activities, Interests, and Opinions, Journal of Advertising Research, 11(3): 27-35.
Wind, Yoram and Paul E. Green, 1974. Some Conceptual, Measurement, and Analytical Problem in Life Style Research, in W. D. Wells, ed., Life Style and Psychograghics. Chicago: American Marketing Association: 97-126.