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研究生: 黃嘉銘
Huang, Chia Ming
論文名稱: 亞洲電子高科技設備業的經營環境探索
Business environment of electronic high tech equipment industry in Asia
指導教授: 譚丹琪
Tan, Dan Chi
學位類別: 碩士
Master
系所名稱: 商學院 - 經營管理碩士學程(EMBA)
Executive Master of Business Administration(EMBA)
論文出版年: 2012
畢業學年度: 100
語文別: 中文
論文頁數: 98
中文關鍵詞: 電子高科技設備半導體面板太陽能發光二極體亞洲經營環境
外文關鍵詞: High Tech Equipment, Semiconductor, Flat Panel Display, Solar, LED, Asia Business Environment
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  • 本文檢視了包含半導體、面板、發電太陽能、及發光二極體等四種在最近十五年來高科技電子設備產業於日本、韓國、中國、新加坡、馬來西亞、與印度等亞洲國家中發展的情況。文中包含針對不同高科技電子設備產業的高研發成本、高資本密集、涉及國防及國土安全的高敏感性、及以設備搭售服務的商業模式等特性,在面對亞洲國家在文化、制度、及經濟上類似但卻又不完全相同的環境時,跨國高科技電子設備商所採取因應策略的探討。


    This thesis reviews the development of four targeted high-tech equipment industries of Semiconductor, Flat Panel Display, Photovoltaic (PV) Solar, and Light Emitting Diode (LED) in Asia countries including Japan, South Korea, China, Singapore, Malaysia, and India. Business and operational strategies from individual high-tech equipment industries characterized of high R&D cost, high capital investment, trade sensitive requirement, and equipment bundling service business strategy dealing with similar but not identical cultural, institutional, and economic environment of targeted Asia countries were also reviewed.

    摘要 2
    Abstract 3
    前言 4
    第一章 引言 8
    第一節 研究動機 8
    第二節 研究問題 9
    第三節 研究範圍 10
    第二章 文獻探討 15
    第一節:文化環境 16
    第二節:制度環境 18
    第三節:經濟環境 21
    第三章 高科技設備業簡介 23
    第一節 何謂高科技電子設備業? 23
    第二節 半導體設備產業 25
    第三節 平面顯示器設備產業 31
    第四節 太陽能設備產業 34
    第五節 發光二極體(LED)設備產業 38
    第六節 高科技電子設備業特性及於亞洲的發展策略 41
    第四章 研究目標之亞洲國家 52
    日本 55
    韓國 57
    中國 59
    新加坡 61
    印度 63
    馬來西亞 65
    第五章 高科技設備業於亞洲的經營策略及調適 68
    第一節 因地制宜的產品經營策略 68
    第二節 善用亞洲競爭優勢 71
    低廉的成本 72
    文化背景對勞動價值觀的影響 73
    亞洲各國政府產業政策 (Industry Policy) 對高科技設備業的影響 74
    第三節 高科技設備業對亞洲劣勢的因應策略 75
    創新的精神 75
    文化的禁錮 78
    政府或財團密不可分的關係 80
    第六章 結論 83
    第一節 研究結論 83
    第二節 管理意涵 85
    第三節 研究限制 86
    附錄 87
    參考文獻 93

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