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研究生： 畢西盟
Billy, Simon
論文名稱： 新創社會企業成功關鍵要素研究 －以2015霍特獎得主個案為例
Understanding Key Success Factors for Starting Social Enterprises – A Case Study on IMPCT, the 2015 Hult Prize winner
指導教授： 尚孝純
Shang, Shari
學位類別： 碩士
Master
系所名稱： 商學院 - 國際經營管理英語碩士學位學程(IMBA)
International MBA Program College of Commerce(IMBA)
論文出版年： 2016
畢業學年度： 104
語文別： 英文
論文頁數： 117
中文關鍵詞： 社會企業 、成功要素 、個案研究 、IMPCT 、霍特獎
外文關鍵詞： Social Enterprises, Success Factors, Case Study, IMPCT, Hult Prize
相關次數： 點閱：66  下載：51 
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    • IMPCT, the 2015 Hult Prize winner, is a successful starting social enterprise. Primary and secondary data were collected and analyzed. The data analysis reveals that IMPCT’s success factors as a starting social enterprise are condensed in four clusters related to each other, influencing and influenced by an ever-changing macro-environment.
    • Team’s success factors: teamwork, dedication, resilience.
    • Social business model’s success factors: a holistic and sustainable long-term approach, making realistic assumptions, setting ambitious objectives and achieving them thanks to replicability, a resilient social business model.
    • Network management’s success factors: having a praiseworthy purpose, honesty, integrity and sense of responsibilities, proactivity, friendliness, one-to-one communication.
    • Social business development’s success factors: seizing opportunities timely, participating in a social business case competition and a social business accelerator, running a crowdfunding campaign, a convincing pitch, a global marketing strategy, implementing the project.

    1. Introduction 1
    2. Background Information on Social Enterprises and the Hult Prize 2
    2.1. Social Enterprises and Value Creation 2
    2.1.1. Non-profit organizations mostly create social value 2
    2.1.2. For-profit organizations mostly create economic value 2
    2.1.3. Social enterprises create blended value 3
    2.2. Definitions of Social Enterprises 4
    2.3. Examples of Social Enterprises 6
    2.4. Development of Social Enterprises 6
    2.5. Who Social Entrepreneurs are 7
    2.6. Challenges faced by Social Enterprises 8
    2.7. Support Available for Social Entrepreneurs 9
    2.8. Hult Prize 10
    2.8.1. History, Mission and Overview 10
    2.8.2. 2015 Competition Overview 10
    3. Research Methodology 13
    3.1. Secondary Data Collection 13
    3.2. Primary Data Collection 13
    3.2.1. Semi-structured Interviews 13
    3.2.2. Open-ended Questionnaires 14
    3.2.3. Panel Presentation 14
    3.3. Data Analysis 15
    4. The IMPCT Story 17
    5. IMPCT Key Success Factors 38
    5.1. Team’s Success Factors 38
    5.1.1. Why is it a Success Factor? 38
    5.1.2. Teamwork 39
    5.1.3. Dedication 52
    5.1.4. Resilience 62
    5.2. IMPCT’s Social Business Model’s Success Factors 67
    5.2.1. Why is it a Success Factor? 67
    5.2.2. A Holistic and Sustainable Long-Term Approach 68
    5.2.3. Making Realistic Assumptions 69
    5.2.4. Setting Ambitious Objectives and Achieving them thanks to Replicability 71
    5.2.5. A Resilient Social Business Model 73
    5.3. Network’s Success Factors 74
    5.3.1. Why is it a Success Factor? 74
    5.3.2. Important Stakeholders 76
    5.3.3. Having a Praiseworthy Purpose 77
    5.3.4. Honesty, Integrity and Sense of Responsibilities 78
    5.3.5. Proactivity 79
    5.3.6. Friendliness 80
    5.3.7. One-to-One Communication 81
    5.4. Social Business Development’ Success Factors 82
    5.4.1. Why is it a Success Factor? 82
    5.4.2. Seizing Opportunities Timely 82
    5.4.3. Participating in a Social Business Case Competition and a Social Business Accelerator 83
    5.4.4. Running a Crowdfunding Campaign 86
    5.4.5. A Convincing Pitch 91
    5.4.6. A Global Marketing Strategy 97
    5.4.7. Implementing the Project 97
    6. Conclusion 102
    References 106
    Bibliography 106
    Useful links 109
    Appendix 110
    Appendix A: In-person semi-structured interview guide 110
    Appendix B: Phone semi-structured interview guide 112
    Appendix C: Open-ended questionnaire guide 112

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    Useful links
    • IMPCT’s Indiegogo campaign page and video:
    https://www.indiegogo.com/projects/impct-real-early-education-in-urban-slums#/
    • 2015 Hult Prize Global Finals video:
    http://livestream.com/accounts/5393629/2015awarddinner
    • IMPCT’s website: https://impct.co/
    • Juan Diego Prudot’s interview by Forbes Magazine:
    http://www.forbes.com/sites/devinthorpe/2015/10/13/student-entrepreneurs-win-hult-prize-with-radical-early-childhood-education-model/#2cff881369b4

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