近幾年來，到我國留學的外國學生日益增加，六十四年度在華外國學生就有八百多人，為歷年來人數最多的一年。
外國學生在我國所有學生中的比例很小，但由於他們是一群高級知識份子，他們將來都可能成為其本國內各階層的領袖，因此他們的影響力是不容忽視的。
外國學生將來皆可能成為我國國情的解釋者，因此他們對我國及中國人映像的好壞，都可能影響他們同胞對我國的態度。也可能會成為他們國家決策人今後與我國交往的一種參考。所以了解外國學生對我國及中國人的映像是重要的。
一、研究目的：
本論文主要目的在了解外國留華學生的傳播行為與其對中國人映像的關係。
研究重心為：（1）外國學生來華前、後的傳播行為。（2）外國學生對中國人的映像。
（3）外國學生的傳播行為是否會影響其對中國人的映像。
二、研究方法
本研究採調查法，以六十四學年度在我國各大專院校、及師大、國語日報二個國語
教學中心的外國學生為研究對象。樣本數為一百六十人，但有效問卷為一百零伍份。
調查結果用電腦處理，以變異數分析為主要的統計方法，探討各變數間的關係。
三、研究發現
（1）外國留華學生來華後，接觸我國媒介的比例比來華以前增加。
（2）外國學生在華居留時間的長短會影響他們在華接觸媒介的行為。
（3）外國學生在華傳播行為會影響他們對中國人的映像，接觸媒介程度愈高者，對
中國人映像愈壞；愈常與中國人接觸者，對中國人映像愈壞。
（4）外國學生的年齡、國籍、及其在華居留時間的長短，會影響他們對中國人的映
像。
年輕人、亞洲地區學生、在華居住一至三年者，對中國人映像較好。

參考書目
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