近年來企業持續投入資源於ESG領域，目的不僅是朝企業永續發展邁進，也希望能透過ESG作為檢視企業營運的重要指標，藉此提升營運績效與強化競爭力。本研究以策略管理、組織關鍵活動、ESG的發展等理論，作為研究之基礎，經由個案研究法深入探討個案公司的組織關鍵活動、ESG策略與組織關鍵活動的關聯和ESG策略對組織關鍵活動的影響。
本研究選擇台灣半導體產業中的標竿企業–台積電作為研究個案，探究ESG對個案公司的成功商業模式下的營運模式會產生何種影響，透過了解半導體產業的產業資訊與個案公司發展概況，進一步歸納出個案公司在產業中建立或提升短期、中期和長期成功的組織關鍵活動為何，並探討企業的高階管理者如何規劃和制訂一連串確保目標能夠達成的ESG策略、行動與方法，並透過外部環境分析與個案公司實施ESG策略的前後對比，分析個案公司在採用ESG策略後會對組織關鍵活動產生何種影響。
透過本研究的歸納與分析結果，可看出企業在面臨外部環境快速變化下，如何透過ESG策略來因應與預防外在的衝擊，並將其作為企業永續經營之動力，為企業的關鍵活動與利害關係人創造價值。

In recent years, companies have devoted more resources to the field of ESG. The purpose is to not only pursue the corporate sustainability, but also use the ESG indicators as a method to examine the operational performance. Based on the theories of Strategic Management, Organizational Critical Activities and the development of ESG, this research analyzes TSMC’s OCAs, the relation between ESG strategy and OCAs, and the influence of ESG strategy on OCAs.
This research adopts case study to have further analyze TSMC which is the leader in semiconductor industry in Taiwan and realize what impacts ESG would have on TSMC’s successful business model. Through the understanding of the semiconductor industry and the development of TSMC, the research concludes what are the OCA’s that build the short-term and long-term success to the company. Furthermore, this research shows the ESG strategies, actions and methods which TSMC’s management has planned to meet its business goals, analyzes its external environment and compares the before and after of adopting ESG strategies. As a result, it is able to understand what are the influences on TSMC’s OCAs after applying ESG strategies.
The result of this research indicates how TSMC has confronted the constantly changing environment by utilizing ESG strategies. TSMC also considers ESG to be the motivation to improve its corporate sustainability and bring more values to its critical activities and stakeholders.

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