本文以電子零組件BWE公司及其女性創業家為研究對象，採個案研究法，從策略領導、組織變革、動態能力、轉型領導與企業文化等觀點，分析個案主在企業不同發展階段中的領導創新。研究聚焦六個重要事件，包括從客戶痛點帶動技術創新、中國工廠整頓、數位轉型、專利授權與國際認可、越南布局與跨文化準備，以及內部創業與共同成長。
研究發現，個案主透過客戶導向、主動學習、柔軟溝通、堅定決策與資源整合，逐步將個人經驗轉化為技術創新、專業信任、跨國管理與組織協作能力，並進一步形成「領頭羊」、「Your Best Partner」及「我來」等企業文化與品牌精神。研究顯示，女性創業家的領導創新可透過持續行動與組織實踐，逐步轉化為企業能力與文化。

This study examines BWE Electronic Corp. and its female entrepreneur through a case study approach. Drawing on strategic leadership, organizational change, dynamic capabilities, transformational leadership, and corporate culture, the study analyzes leadership innovation across different stages of business development. Six key events are examined: customer-driven technological innovation, restructuring of the China factory, digital transformation, patent licensing and international recognition, Vietnam expansion and cross-cultural preparation, and internal entrepreneurship and shared growth.
The findings show that the entrepreneur gradually transformed her personal experience into technological innovation, professional trust, cross-border management, and organizational collaboration through customer orientation, continuous learning, flexible communication, decisive action, and resource integration. These practices further developed into the corporate culture and brand spirit represented by “Leading Sheep,” “Your Best Partner,” and “I’ll Take It On.” The study suggests that female entrepreneurial leadership innovation can be gradually transformed into organizational capabilities and corporate culture through continuous action and organizational practice.

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