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研究生: 魏曉晨
Wei, Xiao Chen
論文名稱: 通過可穿戴裝置最佳化以活動為基礎的嬰兒潮顾客參與度研究
Optimizing Activity-Based Engagement of Baby Boomers through Wearable Devices
指導教授: 苑守慈
Yuan, Soe Tysr
學位類別: 碩士
Master
系所名稱: 商學院 - 資訊管理學系
Department of Management Information System
論文出版年: 2016
畢業學年度: 104
語文別: 英文
論文頁數: 81
中文關鍵詞: 可穿戴裝置嬰兒潮人群行為識別情緒識別積極情緒投入度優化介入
外文關鍵詞: wearable device, baby boomer, activity recognition, emotion recognition, positive emotion, engagement, optimization, intervention
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  • 現在,資訊技術為了通過實時、交互、有效的方式解決多樣但是具體的問題依然在發展變化著。然而幸運的是,以手機為代表的智慧產品已經發展到一定的階段,因此給了我們服務於不同的使用者提供了更多的機會。大約出生在第二次戰之後二十年的嬰兒潮一代,到現在處在50-65歲這一年齡階段。但是,相當數量的他們在經過幾十年的喧囂忙碌之後並沒有找尋到自己的生活意義。目前市場上的可穿戴裝置並不能滿足嬰兒潮人群的真正需求。在本研究中,我們想開發一個通過可穿戴設備架構起來的服務交互平臺。此研究分為四個階段,分別是感應期,監測期,優化期和自主期。之後資源將通過提供者和受益者之間的互動,達到“價值最大化”的最終目的。我們將要提供的服務,不僅部分預防了某些嚴重疾病的發生,同時也通過可穿戴裝置為嬰兒潮人群提供幫助,以實現有意義地生活。


    Information technology nowadays is evolving and changing to solve various but specific human-needs problems through a real-time, interactive, effective way. Smart products exemplified by mobile phones have developed to reach a certain stage that gives us more chances to serve different users. Baby boomers, who were born in about twenty years after the second war, are now about 50-65 years old. A certain number of them confuse leisure in meaning of life after decades of bustle. However, current wearable devices still cannot fulfill the real demands of baby boomers. In this paper, we would like to develop interactive service system of wearable devices in four phases, respectively sensing, monitoring, optimization and autonomy, and then resources are integrated through the interaction among providers and beneficiaries in order to reach the result of “value maximization” from each baby boomer's perspective. This study aims to design services that not only prevent partly from serious diseases but also offer useful help to have a meaningful life through wearable devices.

    CHAPTER 1. INTRODUCTION 1
    1.1 Background and Motivation 2
    1.2 Research Question 3
    1.3 Research Methods 6
    1.4 Propose and contribution 9
    1.5 Content Organization 9
    CHAPTER 2. LITERATURE REVIEW 12
    2.1 Wearable Devices 12
    2.1.1 The wearable devices - “Fitbit” and “Spire” 14
    2.1.2 The Sensors of Physical Data in Wearable Devices 15
    2.1.3 The Sensors of Emotional Data in Wearable Devices 16
    2.2 The Service Design in Wearable Devices 16
    CHAPTER 3. iEnjOrange PROJECT 19
    3.1 The Conceptual Framework of iEnjOrange 19
    3.2 The Ecosystem of iEnjOrange 21
    3.3 The System Architecture of iEnjOrange 23
    3.4 The System Flow 25
    CHAPTER 4. THE ACTIVITY-BASED ENGAGEMENT OF BABYBOOMERS MECHANISM THROUGH WEARABLE DEVICES 29
    4.1 Conceptual Framework 29
    4.2 Design logic and research approach 31
    4.3 Activity-based Sensing Module 33
    4.4 Activity-based Monitor Module 35
    4.4.1 Activity 35
    4.4.2 Emotion 38
    4.4.3 Others 39
    4.5 Activity-based Optimization Module 40
    4.6Activity-based Autonomy Module 43
    CHAPTER 5. APPLICATION SCENARIO 46
    CHAPTER 6 EVALUATION 50
    6.1 Propositions 50
    6.1.1 Assumptions 50
    6.2 Controlled Experiment and Interview for Baby Boomers 51
    6.2.2 Subjects of Controlled Experiment with Baby Boomers 53
    6.2.3 Results of Controlled Experiment with Baby Boomers 54
    6.3 Discussion of Findings 72
    6.3.1 Propositions 73
    CHAPTER 7. CONCLUSIONS 76
    7.1 Contribution 76
    7.2 Managerial Implications 77
    7.3 Limitations and Future Works 77
    REFERENCES 79

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