| 研究生: |
伯蘭 Bognar, Blanka Viktoria |
|---|---|
| 論文名稱: |
華為公司的國際化-以其匈牙利子公司為例 How Huawei Corporation Internationalizes: the Case of Its Subsidiary in Hungary |
| 指導教授: |
吳豐祥
Wu, Feng Shang |
| 學位類別: |
碩士
Master |
| 系所名稱: |
商學院 - 科技管理與智慧財產研究所 Graduate Institute of Technology, Innovation and Intellectual Property Management |
| 論文出版年: | 2016 |
| 畢業學年度: | 104 |
| 語文別: | 英文 |
| 論文頁數: | 73 |
| 中文關鍵詞: | 異文化管理 、文化 、交際 、匈牙利 、中國 、華為 |
| 外文關鍵詞: | Cross cultural management, Culture, Communication, Hungary, China, Huawei |
| 相關次數: | 點閱:54 下載:29 |
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The purpose of this study to understand the cross cultural aspect of the internationalization and globalization. The international business, organizational behaviour, human resource, psychology and anthropology origins of the cross cultural management studies are examined. The research is a case study of the cooperation and communication misunderstandings in the Huawei Technologies Hungary corporation, also showcasing the training and extra job activities topics. According to Hofstede are cultural dimensions, the differences between the Chinese and Hungarian culture were compared. Findings suggests that there is high correlation between language barrier and stress from the inefficient work. With China becoming increasingly important to the global economy, understanding the Chinese culture will benefit Chinese companies and the Western companies that seek to achieve successful cooperation in business.
List of Tables iii
List of Figures iv
Chapter 1: Introduction 1
1.1 Research background and Motivation 1
1.2 Research Purpose 2
1.3 Disposition 3
Chapter 2: Literature Review 5
2.1 Cross Cultural Management 5
2.2 Factors that affect the cross cultural management: Cultural layers and dimensions 12
2.3 Problems and challenges 21
2.4 Summary 27
Chapter 3: Methodology 31
3.1 Research approach 31
3.2 Data collection 32
3.3 Validity and Reliability 33
Chapter 4: Results and Analysis 34
4.1 The Background of Huawei Corporation 34
4.2 Communication Issues 40
4.3 Training and Education 46
4.4 Extra Job Activities 50
4.5 Repatriation 52
4.6 Summary of the Case 53
Chapter 5: Discussion 56
5.1 Cultural comparison 56
5.2 Huawei’s cross cultural problems 61
Chapter 6: Conclusion 63
6.1 Conclusions 63
6.2 Suggestions 64
References 66
Printed 66
Articles 70
Web 70
Appendix 1 73
Printed
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Articles
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