本研究旨在分析錯失恐懼症在財務決策上的行為現象與影響。
錯失恐懼症是一種因為患得患失的情緒進而產生出來並持續性的焦慮感。有這種症狀的人們，總是會覺得別人在自己不在的時候，經歷了某些非常有意義的事、行為或對話，而自己卻錯過了。換言之，當你想像事情可以變得不是現在這樣子或是不如預期的時候， 這種焦慮跟恐懼就會不斷地向你侵襲而來讓你感覺自己對於如何與 何時做下決定永遠是錯的。這種行為最普遍發生在同儕與社交活動之中，財務投資行為更是如此。
近年來，觀察到金融商品價格波動的不理性心理，例如原油期貨價格跌至負數、中國糧食缺口直接反應在小麥及玉米等主要糧食價值高漲、加密貨幣幣值持續遽升以及最近的俄烏戰爭導致鎳價格飆漲，因此起心動念希望進行分析並找出隱藏在背後心理、現象及環境因素，造成人類在這樣的狀態下進行財務行為決定時，如何可以妥善的應用以達到社會安定最佳化。

This thesis is aimed to analyze the phenomenon and the effort of FOMO (Fear of Mission Out) in financial decision and strategy. In general, FOMO is a kind of continuous anxiety caused by the emotion of worries or concerns that you do not have something others have. To those who have FOMO would always believe other people have experienced meaningful events or exciting actions or dialogues while they missed out. In other word, whenever you may imagine things can be better or be improved, you may feel your decision is wrong and you do not know when and how to make decision as the fear and anxiety keep popping out from your mind. This is mostly found in social activities and peer interactions, and of course, financial investment decision significantly.

In recent years, I observed we have seen more and more irrational market movements such as the negative oil futures prices, spiking of food prices in China, volatile price changes in cryptocurrency and prices shooting higher ton Nickel since the war started between Russia and Ukraine. I would like to find out and analyze the phenomenon, background and psychological factors hidden behind the price and how would people make financial investment decision and make best action to keep a well balanced and optimized social stability.

中文文獻

周冠男、周賓凰、池祥萱、龔怡霖(2002)。「行為財務學:文獻回顧與展望」。 證券市場發展季刊。 14 : 2，1-48 頁。

周冠男、王韻怡、池祥萱(2002)。「行為財務學文獻回顧與展望:台灣市場之研究」。經濟論文叢刊(Taiwan Economic Review)。 44 : 1，1-55 頁。

周冠男(2015)。「冷靜一點!從行為財務學了解不理性下的行為決策」。政大商 業評論。 http://nccubr.nccu.edu.tw/article.php?aid=83&mid=28

楊鈞凱(2018)。「投資人行為與學習效果之研究: 以處分效果與過度自信為 例」。國立台灣師範大學管理學院管理研究所碩士論文。

鍾郁安(2011)。「追漲殺跌投資策略對投資報酬之影響 – 台灣地區股票市場實 證」。私立朝陽科技大學財務金融系碩士論文。

龔怡霖(2001)。「行為財務學–文獻回顧與未來發展」。國立中央大學財務管理 研究所碩士論文。

外文文獻

https://en.wikipedia.org/wiki/Patrick_James_McGinnis

https://harbus.org/2004/social-theory-at-hbs-2749/

https://fomoetf.com

Kahneman, D., & Tversky, A. (1979). PROSPECT THEORY AN ANALYSIS OF DECISION UNDER RISK. Econometrica, 47, 29.
Fama, E.F. (1965).“The behavior of stock market prices,” Journal of Business 38,34- 106.

Fama, E. F. (1970).“Efficient capital markets: a review of theory and empirical work,” Journal of Finance 25,383-417.

Fama, E. F. (1991).“Efficient capital markets II,” Journal of Finance 46, 1575-1643.

Fama, E. F. (1997).“Market efficiency, long-term returns and behavioral finance,” Journal of Financial Economics 49.

Fama, E. F., and K. R. French (1995).“The cross-section of expected stock return,” Journal of Finance 47,427-65

Fama, E. F., and K. R. French (1993).“Common risk factors in the returns on bonds and stock returns,” Journal of Financial Economics 33,3-56.

Fama, E. F., and K. R. French (1995).“Size and book-to-market factors in earnings and returns,” Journal of Finance 50, 131-156.

Fama, E. F., and K. R. French (1996b).“Multifactor explanations of asset pricing anomalies,” Journal of Finance 51, 55-84.

Deci, E. L., & Ryan, R. M. (1985). “Intrinsic Motivation and Self-Determination in Human Behavior,” (Berlin: Springer Science & Business Media).
Retrieved from https://doi.org/10.1007/978-1-4899-2271-7

Przybylski, A. K., Murayama, K., DeHaan, C. R., & Gladwell, V. (2013). “Motivational, emotional, and behavioral correlates of fear of missing out,” Computers in Human Behavior, 29(4), 1841–1848. Retrieved from https://doi.org/10.1016/j.chb.2013.02.014

Gupta, S. and Shrivastava, M. (2021), “Herding and loss aversion in stock markets: mediating role of fear of missing out (FOMO) in retail investors,” International Journal of Emerging Markets, Vol. ahead-of-print No. ahead-of-print.
Retrieved from https://doi.org/10.1108/IJOEM-08-2020-0933

Kim, D. (2021), “An Empirical Investigation on the Workings of the Cryptocurrency Market : Focusing on the Fear of Missing Out (FOMO) Effect,”(Master Thesis, KDI School of Public Policy and Management, Yeongi-gun, Korea). Retrieved from https://archives.kdischool.ac.kr/handle/11125/42925