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| 研究生： |
古麗雅 R. Gulfia Fakhretdinova |
|---|---|
| 論文名稱： |
以台灣廠商觀點研究資訊科技產業中臺灣和俄國廠商間的企業關係 |
| 指導教授： |
張力元
Charles Trappey |
| 學位類別： |
碩士
Master |
| 系所名稱： |
商學院 - 國際經營管理英語碩士學位學程(IMBA) International MBA Program College of Commerce(IMBA) |
| 論文出版年： | 2005 |
| 畢業學年度： | 93 |
| 語文別： | 英文 |
| 中文關鍵詞： | 資訊科技產業 |
| 相關次數： | 點閱：101 下載：83 |
| 分享至: |
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以台灣廠商觀點研究資訊科技產業中臺灣和俄國廠商間的企業關係
List of Figures
List of Tables
Chapter 1 Introduction
1.1. Research Background
1.2. Research Objectives and Issues
1.3. Thesis Structure
Chapter 2 Literature Review
2.1. Alliance Theory
2.1.1. Definition and Rationale, and Classification
2.1.2. New Alliances v.s. Traditional Joint Ventures
2.1.3. Forming and Managing Alliances
2.1.3.1. Partner Identification and Evaluation
2.1.3.2. Partnership Design
2.1.3.3. Partnership Management
2.1.4. Suggestions for Managing Alliances
2.2. Alliances in Russia
2.2.1. Changes in the Business Environment in Soviet Union (Russia) since 1987
2.2.2. Examples of Cooperation with Russians
2.2.3. Building and Managing Business Relationships with Russians
2.2.3.1. Partner Selection
2.2.3.2. Partnership Management
2.3. Summary
Chapter 3 Methodology
3.1. Justification of Methodology
3.2. Sampling Procedure
3.3. Data Collection
3.4. Data Analysis
3.5. Research Limitations
3.6. Research Framework
Chapter 4 Case Descriptions
4.1. Company A Case
4.2. Albatron Case
4.3. Yuan Case
4.4. D-Link Case
4.5. Gigabyte Case
4.6. FIC Case
4.7. Cellink Case
4.8. IEI Case
4.9. Advantech Case
4.10. AOpen Case
4.11. Genius Case
4.12. Asus Case
Chapter 5 Discussions
5.1. Taiwanese Firms’ Russian Market Analysis: Prior to Entry and Post-entry
5.1. 1. Information Sources and Market Perception
5.1.2. Time and Entry Mode
5.2. Business Models
5.3. Forming and Managing Partnerships
5.3.1. Motivation
5.3.2. Selection
5.3.3. Management
Chapter 6 Conclusions
6.1. Value Chain Appropriation
6.2. Recommendations for Taiwanese Companies
6.2.1. Commitment and Strategic Thinking
6.2.2. Language as a Fundament
6.2.3. Knowledge as a Tool
6. 3. Suggestions for Further Research
References
Appendix 1
Appendix 2
Appendix 3
Taiwanese Companies’ Web-sites
Appendix 4
Russian Companies Web-sites
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