Contents
Chapter One Introduction 2 1.1 Objective of the study 2
1.2 Research methodology 2
1.3 Structure 2
Chapter Two Literature Review 3
2.1 The overview of electronics industries in South Korea 3
2.2 The landscape of the international electronics industries 5
2.3 The future industry trend and forecast for worldwide electronics industry 6 2.3.1 Memory 6
2.3.2 LCD 10
2.3.3 Handsets 12 2.3.4 Equipments and components 14
Chapter Three Company Profiles 16
3.1 Samsung Electronics Company Ltd. 16
3.1.1 Organization 16 3.1.2 Operating strategy 18
3.1.3 Business Summary 19
3.1.4 Market distribution 20
3.2 LG Group 21 3.2.1 Organization 21 3.2.2 Operating strategy 22 3.2.3 Group’s business 23 3.2.4 Group’s market distribution 23
Chapter Four Financial performance of the two companies 25 4.1 Ratio Analysis 28 4.2 Summary of ratio analysis 32
Chapter Five Recommendation 33 Chapter Six Conclusions 34
References 35