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研究生: 盧榮輝
LU, RONG-HUI
論文名稱: 企業國際策略與協調機制
指導教授: 管康彥
GUAN, KANG-YAN
學位類別: 碩士
Master
系所名稱: 商學院 - 企業管理學系
Department of Business Administration
論文出版年: 1993
畢業學年度: 80
語文別: 中文
論文頁數: 109
中文關鍵詞: 國際策略協調機制
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  • 第壹章緒論...........1
    第一節研究問題...........1
    第二節研究目的...........3

    第貳章文獻探討與研究架構...........4
    第一節多國籍企業的意義與特性...........5
    第二節相關實證研究文獻探討...........13
    第三節理論架構與研究假設...........20

    第參章研究設計...........34
    第一節變數的定義與衡量...........34
    第二節抽樣設計與資料蒐集...........37
    第三節資料分析方法...........38

    第肆章資料分析結果...........39
    第一節樣本描述...........39
    第二節樣本代表性檢定...........43
    第三節國際策略與協調機制-整體分析...........44
    第四節國際策略與協調機制-子公司狀態的影響...........55
    第五節國際策略與協調機制-母公司所在地的影響...........62
    第六節本研究主要發現...........69
    第七節研究假設驗證...........75

    第伍章結論、建議與研究限制...........77
    第一節結論...........77
    第二節建議與研究限制...........80
    參考資料……….82

    一、中文部份
    吳思華(民七三),”產業特質與企業經營策略關係之研究"政治大學企管所博士論文。
    李蘭甫(民七九) ,”國際企業論",三版, 台北:三民書局。
    林彩梅(民八十) ,”多國籍企業論",三版,台北:五南圖書。
    黃俊英(民八十) ,”多變量分析",四版,台北:華泰書局。
    彭昭英(民八一) ,”SAS 與統計分析",台北:儒林書局。
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