| 研究生: |
羅珮琦 |
|---|---|
| 論文名稱: |
Financial Planning: Integrated Account or Seperated Accounts |
| 指導教授: |
周行一
Chow, Edward H. |
| 學位類別: |
碩士
Master |
| 系所名稱: |
商學院 - 財務管理學系 Department of Finance |
| 論文出版年: | 2006 |
| 畢業學年度: | 93 |
| 語文別: | 英文 |
| 論文頁數: | 58 |
| 中文關鍵詞: | 心裡帳戶 、展望理論 、BPT模型 、財務規劃 |
| 外文關鍵詞: | mental accounting, prospect theory, BPT Theory, financial planning |
| 相關次數: | 點閱:67 下載:0 |
| 分享至: |
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When making financial planning, most people would allocate their assets into different accounts according to its usage, such as setting up education account and retirement account. It seems human nature to adopt segregated accounts for financial planning and it is argued that segregated accounts planning method serves the function of self-control. However, segregated accounts planning method violates standard finance theory that would suffer investment efficiency with unnecessary losses. This article focuses on analyzing financial planning methods of integrated account and segregated accounts in the point of view of behavioral finance. The finding is that integrated account planning method would not only help achieve financial efficiency but help people overcome psychological bias.
Contents
Abstract ………………………………………………………………………………1
I. Introduction………..………………………………………………………………2
1.1 Financial Planning and Psychology…………………………………………...3
1.2 Financial Planning and Mental Accounting…………………………………...5
1.3 Segregated Accounts VS. Integrated Account……………………………........6
II. Literature Review………….…………………………………………………….10
2.1 Prospect Theory………………………………………………………………10
2.2 Framing and Mental Accounting……………………………………………..13
2.3 Behavioral Finance and Investment Decision………………………………..14
2.4 Models of Behavioral Finance……………………………………………….15
2.5 Other Related Studies………….……………………………………………..19
III. Analysis………...………………………………………………………………..24
3.1 Integrated Account and Segregated Accounts in Practice………………..…24
3.2 Discussion of the Case……………………………………………………...31
3.3 Alternative View Points toward Integrated Account and Segregated Accounts …………………………………………………..………………..32
3.2.1 Elaborated Study from Prospect Theory……………………………….32
3.2.2 Risk Attitude……………………………………………………………34
3.2.3 Transit between Frames………………………………………………..38
3.2.4 Portfolio Management and Dynamic Asset Allocation……...…………40
3.2.5 The Effect on Portfolio Choice…………………………………………41
IV. Conclusion……………...………………………………………………………..45
Reference…..………………………………………………………………………..49
Appendix………..…………………………………………………………………...55
English:
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