The smart speaker technology was introduced to the market in recent years. The technology has changed not only the behavior of consumers but also impacted the entire electronic world. This thesis will specifically discuss about how smart speaker impacts the audio industry. From the introduction of the current audio industry to the rise of voice assistant technology, a thorough history background is covered in order to give a holistic view of the industry. This thesis will also introduce the players including technology providers, audio brands, and system manufacturers. The relationship between these players, problems they face, and the strategy they take to grow their businesses with each other will be the main analysis of this thesis.
As the evolution of the smart voice technology continues, smart speakers become the trend of the future. From the market side, the thesis covers the current and future demand on the smart speakers. How to fulfill such demand from supplier’s side and what can each player continues to bring to the table are also discussed. At the end, strategic recommendations are provided to all players in the smart speaker supply chain. The goal is to adapt this abrupt change and able to continue the growth with this technology evolution.

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Other References
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