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研究生: 蔡鎔任
論文名稱: 企業創新持續性之探討與研究
An understanding of the sustainability of business innovation
指導教授: 尚孝純
學位類別: 碩士
Master
系所名稱: 商學院 - 資訊管理學系
Department of Management Information System
論文出版年: 2014
畢業學年度: 102
語文別: 中文
論文頁數: 50
中文關鍵詞: 創新持續性
外文關鍵詞: innovation, sustainability
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  • 在競爭激烈的環境中,企業不僅要主動創新,而且還必須不斷創新以保持競爭力。在快速發展成熟和新興技術的不斷帶給企業新的挑戰,因此更新和追踪企業如何持續創新是非常重要的。
    本研究的目的是要了解,衡量,並保持業務創新的可持續性。本研究的核心探討:(1)如何衡量企業創新,(2)公司有什麼需要注意的,以持續創新,以及(3)識別在以前未被研究討論到的創新影響因素。
    總而言之,本研究分為三個階段。第一階段旨在展示如何衡量企業創新和研究的相關文獻。分析了影響創新的成功經驗,研究已國際性創新競賽的創新所採用的標準,綜合分析出以下這些因素:企業文化和管理,以市場為導向的產品和服務,管理良好的客戶關係,資訊技術,創新戰略,人力資源管理和企業流程管理的明確的方向。第二階段旨在:企業在獲獎多年之後如何持續創新。這項研究追蹤在2009-2012年期間各獲獎企業的財務表現,並選擇性能較差的企業作為選擇的個案樣本。結果顯示,如果經濟表現之上的第一年和第二年維持在高於產業類別平均水平,則在第三年仍可保持住續性。第3階段為影響創新的可持續發展,通過深度訪談的結果,結果表明,良好的客戶關係和明確創新方向對創新的可持續性有較高的影響性,此外,結果發現了一個潛在因素 - 知識管理。


    In a highly competitive environment, companies must not only initiate innovation but also must continue to innovate to maintain competitiveness. Rapid advances in both established and emerging technologies continue to bring new challenges to companies and so updating and tracking how companies sustain innovation is very important.
    The purpose of this study is to understand, measure, and maintain the sustainability of business innovation. The core of this research explores: (1) how to measure business innovation, (2) what companies need to pay attention in order to sustain innovation, and (3) how to identify factors that have not been mentioned in previous studies.
    In summary, this study is divided into three phases. Phase 1 seeks to show how to measure business innovations and investigate the relevant literature. This studt then sorts and analyzes the factors that affect the success of innovations, examine the criteria that have been used in innovation competition between nations, and summarize those factors based on the following categories: Business Culture and Management, Market-Oriented Products and Services, Well-Managed Customer Relationships, Information Technology, Clear Direction of Innovation Strategies, Human Resources Management, and Company Process Management. Phase 2 seeks to provide understanding of how firms can sustain innovation over years time and how companies that have won national awards are faring four years later. The study also compares the industry it belongs to in terms of revenue performance during the period 2009–2012 and chooses poor-performing companies as selected case samples. The result shows that if financial performance is sustained above the industry section in the first and second year, it usually remains above average in the third year. Phase 3 provide understanding of the factors affecting the innovation sustainability, through deep interviews, the result shows that Well-Managed Customer Relationship and Clear Direction of Innovation Strategies are most likely have a great impact of innovation sustainability, besides, the result found a potential factor - Knowledge Management.

    Abstract 2
    Chapter 1: Introduction 6
    Chapter 2: Literature Review 8
    2.1 Factors Reflecting Business-Innovation Capability 8
    2.1.1 Business philosophy and management 9
    2.1.2 Market-oriented products and services 9
    2.1.3 Well-managed customer relationships 10
    2.1.4 Successful capabilities of integration internal systems 10
    2.1.5 Clear direction of innovation strategy 11
    2.1.6 Sufficient human resources 12
    2.1.7 Successful financial performance 12
    2.2 Factors affecting innovation sustainability 12
    2.2.1 Resource allocation 12
    2.2.2 Market orientation 13
    2.2.3 Managerial commitment 13
    2.2.4 Product champions 14
    2.2.5 Project management 14
    Chapter 3: Research Methodology 15
    3.1 Research Framework 15
    3.2 Research process 16
    3.3 Phases one and two: case analysis 17
    3.3.1 Business innovation indicators 17
    3.3.2 Case selection 17
    3.4 Phase three: case study 18
    Chapter 4: Preliminary Analysis 20
    4.1 Judgment Criteria Used in Award Programs 20
    4.2 Financial performances of case-study companies 20
    Chapter 5 Interview Result and Analysis 22
    5.1 Industry Overview 22
    5.2 Case one: Company A 22
    5.2.1 Company A Overview 23
    5.2.2 Human Resources management 23
    5.2.3 Company Process and Policy 23
    5.2.4 Technologies and Innovation Strategy 23
    5.2.5 Values of the company for innovation 24
    5.3 Case two: Company B 24
    5.3.1 Company B Overview 24
    5.3.2 Human Resources management 25
    5.3.3 Company Process and Policy 25
    5.3.4 Technologies and Innovation Strategy 25
    5.3.5 Values of the company for innovation 25
    5.4 Case Comparison 26
    5.4.1 Factors sustaining innovation in studied cases 27
    5.5 Lessons Learned 28
    5.6 Thesis Findings 29
    5.6.1 Well-Managed Customer Relationship 29
    5.6.2 Clear Direction of Innovation Strategies 31
    5.6.3 Knowledge Management 32
    Chapter 6 Conclusion 34
    6.1 Summary 34
    6.2 Research Contributions 34
    6.3 Research Limitation and Future Studies 35
    References 36
    Appendix 1 The financial performance comparison within awarded companies and the industries 39
    Appendix 2 The performance comparison analysis with each awarded company and their industries 40

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